6 SEO Strategies That Could Be Hurting Your Online Business

You might have heard of link building strategy, however, you might not know what it is or how it can be done effectively. Hiring a digital marketing agency is very easy but if you don’t know the ins and outs of its results you won’t be successful. Now that you have an idea of what link building is but you don’t know how to build it until it works properly or you may not know exactly what it is. You will be successful if only you know the ins and outs of building up a link. Before hiring a digital marketing agency you need to ask yourself the following questions:

There are a lot of people who know what link building is but don’t know how to build it, and until it works properly they could not figure out what exactly it is. You will be successful if only you know the ins and outs of building up a link. Before hiring a digital marketing agency you need to ask yourself the following questions:

So if you are one of them and you want to be successful in your business then you have to know the ins and outs of building up a link. Before hiring a digital marketing agency you need to ask yourself the following questions:

Now before you hire a digital marketing agency, ask yourself the following questions:

1. What if they don’t deliver any good results of what you expect?
2. The linking strategy they are using is good or bad?
3. Are they using PBNs and you don’t like?
4. What about the budget that you have allocated, is it going to be wasted?

It’s highly important to understand the link building practices and how Google may change your website — especially with Google’s recent updates.

Although there are fantastic guides on link building, website owners still make the same mistakes. Know about some of the common mistakes that your SEO might encounter while building link and how you can tackle and fix them.

Not enough high-content pages

You should do your research and build a good in-depth content to make your page look natural. Your effort in content marketing is needed so as to make a guide on a certain topic with more than 4000 words which will naturally attract hundreds of links towards you.

So if you want people to follow or link to your website you need to have that energy for creating amazing content so that people will link to it. Doing this will bring success to your website.

Bad blogger outreach practices

You need to write a guest post in high-authority websites so that you can get you links to those websites. Sadly you can reach out to those sites and write to them but most guest posts don’t get approved.

This always happens for two reasons

Your writing might not have impressed them or your pitch email template can be applied to any blog in the world. You are supposed to reach out to the new business partners and ask them about their needs and site when you pitch a potential blog.

Pitch the guest article with good writings on it. This will help to solve the problem and you might get approved by the guest blogs.

Too much keyword anchor text

Your homepage should be used for building the brand and should not include all the important key phrases that you may want to include in it. Instead, your brand and your URL should be included in the homepage. Making subpages with links containing URLs and the anchor text with no keywords will make your profile link natural thus making many website owners follow on google.

Not enough no follow links

Nofollow links should be considered in your link because Google expects that the real businesses will have “nofollow links” since all real businesses advertise. This will let the Google recognize you as a real business owner.

Building links to home page links

Your homepage should not be used for top phrases and should be given all the SEO power. You should target the key phrases by building up sub pages with rich content on your sites. This will allow more links to go in many web pages in the website you have created.